Skip to main content

Your Number One Priority

 


Do you and your leadership team find that you're overly busy putting out fires and gently running around and not getting to any of the strategic things that you really want to be working on?

In this business tip, I'm going to guide you to understand how to set and execute your most important priorities.

Senior Leadership Teams seem to always be super busy. Unfortunately, it's not on the strategic priorities. They're putting out fires and dealing with issues that pop up all day long so they are just being reactive instead of being proactive.

In most cases, this is because we have not set clear priorities for our organization. I know what you are thinking. "We have priorities... we actually have tons of priorities". Well, let me be clear -- if everything is a priority, nothing is a priority. You might be just going too wide and not deep enough into the issues to gain momentum.

In this tip, I want to guide you understand how to set clear priorities.

First, start by identifying the one single thing in your organization that you need to see a change in. Just one thing. I know there may be many things, but there's going to be one most important thing that you need to focus on. Give some thought to this and take some time to work with your leadership team on this. This is important.

If you're not sure what that one thing is, reach out to me I can guide you to figure that out too. But you have to decide on one thing that you need to see some change in that will have an impact on your organization. Once we understand your "one thing," you have to ask yourself, why is this happening? You just can't say I'm not happy with this. You might just be looking at symptoms and not the root cause. We don't want to put a band-aid on a situation, we want to improve it.

Take a look at it this way. Let's say your customers aren't happy and they're not coming back for repeat business. Maybe you're getting complaints, or maybe not. For whatever reason, they are not coming back. In other words, your team just isn't doing a great job. You might think that we've got to reprimand the people serving these customers or maybe we do some more training. Well, that may be true. However, that could be just the symptom. Could it be that you don't have an effective recruitment process and/or have core values that are aligned with serving these customers? This leads to you not attracting the right people into your organization so that you can train them well and that they have the right mindset that they want to do a great job.

I'm sorry to say that it might be on you and you have to be better at attracting the right people to work for the company. Someone once told me that we get the people we deserve. The point here is that if we are not aware of the core issue we are just putting a band-aid on these symptoms and are not truly going after the root cause.

Going back, you need to ask yourself, "Why is this happening?" And when you get to an answer, ask the second question, "What is causing this?" So you have to go at least two levels on this, to start getting closer to your true priority.

I hope that this tip has been helpful in terms of how to drill down to find the root cause of issues to guide you to know what you should really be working on in your business. If you're not sure or if you're one of those leadership teams that have a million priorities and you're going in all kinds of directions, I invite you to schedule a free strategy session with me. Let me guide you to whittle that down, to get focused on the number one thing that truly needs to change in your organization so you can be moving forward and scaling up.

Book a free Strategy Session

Comments

Popular posts from this blog

6 Keys To Improve Your Marketing Success

What is the true test of marketing success? I call it testing and measuring. Most people hate it that’s because there’s a chance, however remote, that every marketing strategy that you're going to try will not work the first time you try it. In other words, it's possible that you could be spending money without seeing any returns, and that sucks. No one wants that. But consider this: you’ve probably been testing and measuring all your business life. Remember that old newspaper ad that you tried and it didn't work or radio spots, maybe, that did okay, and you weren't even sure if they worked or not. Well, that's what testing is. Testing what works and what doesn't. The next step is really to do it properly; to do it with the proper intention. In this business tip, you will learn 6 steps on how to successfully determine what works and what doesn't. Start by asking people where they heard about you. Start right now. Do it immediately! If there's one thing t...

Attract the Best People to Your Business

  I’m going to let you in on a secret, if you want to build a business that works without you, well you can’t.  You probably weren’t expecting me to say that.  This will take a shift in mindset.  You don’t build your business your team does. Now you’re probably thinking, "yea right, I can’t get them to show up on time.  Do you really expect them to grow my business?"  The answer is, well, yes and no. To have a great business you’ll need to hire great people.  I know you’re thinking, "Hey, I can’t find people to even show up to the interview."  This is going to take another mind shift because most businesses do recruitment all wrong. Recruitment is not about hiring great people; it’s about attracting great people.  Now if you looked at your business from an outside perspective, would the best in your industry want to work for you?  Interesting question, isn’t it? Recruitment is not about hiring it’s about marketing.  You need to crea...

Circle of Success

  I'd like to share with you the Circle of Success for Entrepreneurs and Business Owners because you see, at the top of the circle in the diagram is YOU - the business owner, the business leader. You know, when we got into the business we were so excited. We started building up our business and we were selling and we were talking to more people and we were just doing and we were doing and we were doing and doing it… And we just got exhausted, we ran out of time. So what do we have to do? We have to go back and restart hiring employees to pick up the slack and to cover all the things that we just couldn't get to. We were just spending all of our time now in the business. We were dealing with our customers. We are trying to work with our team. We were trying to get them to do things right the first time, trying to get them to be problem solvers without having  to come and ask us about every little thing. What was really happening in our business is one really simple word to desc...